The Perfect Gift, the Perfect Size – Every Time!
Did you know that over 50% of gift card users spend more than the value of the gift card when redeeming it?
Or that 79% of people plan to purchase at least one gift card next holiday season?
More than 80% of consumers have received a Gift Card in the past 12 months.
Why not let your customers enjoy the convenience while you reap the benefits of added revenue, increased marketing, and new customers?
The U.S. Gift Card market is projected to exceed $47 billion in the coming year and has become a year-round phenomenon. Gift Cards are an excellent source of upfront revenue and can be used in a variety of creative ways to benefit Merchants and Customers.
Merchandising – use countertop displays and other marketing materials to prominently feature Gift Cards in your store and encourage last minute/impulse purchases.
Marketing – Gift Cards are like a billboard in your customer’s wallet so why not collaborate with your vendors and sell it like one? A clothing retailer could sell card-front ad space to a new designer they are featuring, a pet shop could feature a particular dog food, or a salon could feature their newest styling products. Additional sponsorship revenue for your business!
Fundraising – partner with local charitable organizations or schools by providing pre-loaded cards they can sell for their next fundraising drive. The consumer will buy the card to support the charity and becomes a potential new customer for you!
Returns – provide Gift Cards as payment for returns. This keeps revenue in your business and encourages customers to return to your store and spend more than the value of the cards.
Promotions – Gift Cards are a great way to reward loyal customers, drive revenue and increase traffic flow. “For every $200 you spend, you’ll receive a $50 Gift Card for future purchases” - this kind of program rewards your customers and brings them back again and again.
Gift Cards can be a key ingredient in increasing your business:
- Visibility - Gift Cards serve as a billboard in your customer’s wallet
- Upfront Revenue - Gift Cards are prepaid – keep unused balances
- Higher Transactions - Card holders often spend more than the card’s value
- New Customers - Gift cards are typically given as gifts, driving new customers and clients to your business
- No Cash Back Option - Use Gift Cards to process merchandise returns rather than giving cash back
- Enhanced Fraud Security – Gift Cards are better than paper with no value until your staff activates the card at the time of purchase
Pre-Designed Cards
- Dozens of templates to choose from, just add your business name
- Marketing kits available
- A cost-effective way to get started today
- Ready in as little as 7 business days
Custom-Design Cards
- Enhance branding by using your own logo and image
- Marketing kits available
- Great branding with just the right feel for your business!
- Ready in as little as 10-15 business days
Contact one of our New Account Advisors to learn more at (800) 660-7153
